Articles written by the Givaly Team

An Open Letter to Chicago: Support the Small Non-Profits

"Chicago is a wonderful city. The infamous winters help us appreciate the summertime, and the people that live here are friendly and welcoming. It shouldn't be a surprise, then, that it's known as a city that cares. What may surprise you, however, is that there is a lot of room for improvement in how companies and the everyday person give back their time."

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The Evolution of Marketing - From Consuming, to Caring

"Expressing what your company cares about beyond increasing shareholder value is increasingly important to customers. If your brand does not speak to your customers’ hearts and passions, you’ll miss out on their loyalty, as well as sales. Embrace this trend by highlighting what your company does to improve the world we live in, in an authentic and genuine way."

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Engage Top Talent by Making the World a Better Place

"Motivating and engaging top talent isn't just about money anymore - employees are seeking an "experience" and they want a culture that aligns with their values."

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